The Monopoly of Midas Congress and Political Action Committees

Nicholas J. O’Shaughnessy

Chapter 6 in The Phenomenon of Political Marketing, 1990, pp 98-127 from Palgrave Macmillan

Abstract: Abstract Political marketing is a consequence of the gradual recognition that a consumer society, where individual personality becomes almost an aggregate of consumption experience, would accept a politics clothed with the identity of such consumption experience.

Keywords: Television Advertising; Campaign Spending; Vote Record; Political Action Committee; Political Market (search for similar items in EconPapers)
Date: 1990
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-349-10352-2_6

Ordering information: This item can be ordered from
http://www.palgrave.com/9781349103522

DOI: 10.1007/978-1-349-10352-2_6

Access Statistics for this chapter

More chapters in Palgrave Macmillan Books from Palgrave Macmillan
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().