Managing the Partnership with the Southeast Asian Firm

Michael Backman and Charlotte Butler

Chapter Strategy 8 in BIG in Asia, 2003, pp 90-102 from Palgrave Macmillan

Abstract: Abstract Whenever a group of Western managers with Asia experience gather together, talk almost invariably turns to horror stories about Asian firms they have known and the pitfalls of doing business with them. This is because, for many Western companies, managing business relationships in Southeast Asia proves to be a confusing, frustrating and mostly loss-making affair. Yet success in managing these relationships will be critical to the outcome of your Asian investment.

Keywords: Foreign Investor; Joint Venture; Local Partner; Foreign Partner; Exit Strategy (search for similar items in EconPapers)
Date: 2003
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Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-4039-1448-4_8

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DOI: 10.1057/9781403914484_8

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