Business Communication Strategies

Lavinia Hulea
Additional contact information
Lavinia Hulea: University of Petroşani, Romania

Annals of the University of Petrosani, Economics, 2005, vol. 5, 155-158

Abstract: General communication processes rely on messages implying contents, communication channels, a receiver and clear objectives. Once accepting the importance of defining objectives, three strategies, narrative, implicative, and decisional, seem to be specific for most business communications. While narrative business communications convey information with a view of simply transmitting information and depend on accuracy, complexity, and clarity, implicative business communications convey information in order to determine a certain behavior of the receiver and rely on credibility, logic, and motivation; decisional business communications transmit information having a negative or positive connotation and depend on message, tone, and language.

Keywords: business communication strategies; narrative business communication; implicative business communication; decisional business communication; objectives; information (search for similar items in EconPapers)
Date: 2005
References: Add references at CitEc
Citations: View citations in EconPapers (1)

Downloads: (external link)
http://www.upet.ro/annals/pdf/Annals-2005.pdf (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:pet:annals:v:5:y:2005:p:155-158

Access Statistics for this article

More articles in Annals of the University of Petrosani, Economics from University of Petrosani, Romania
Bibliographic data for series maintained by Imola Driga ().