ChangAn Automotive Co.—Making Supply Chains Work

Mark K.H. Goh and Miti Garg

Asian Journal of Management Cases, 2008, vol. 5, issue 2, 57-71

Abstract: The car has evolved from being a horseless carriage to becoming a sophisticated engineering marvel. Accordingly, the challenges of modern day automotive supply chain management have become increasingly complex. This article describes the situation faced in a Chinese automotive supply chain by ChangAn Auto Co. Ltd (ChangAn)—China's fourth largest automotive manufacturer. The article elaborates upon the supply chain visibility and speed-to-market issues for ChangAn in the context of China's fast growth market realities and institutional environment.

Keywords: Chinese automotive sector; supply chain visibility; speed-to-market; domestic growth; internationalization; auto-logistics (search for similar items in EconPapers)
Date: 2008
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Persistent link: https://EconPapers.repec.org/RePEc:sae:anjomc:v:5:y:2008:i:2:p:57-71

DOI: 10.1177/097282010800500203

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