Asian Journal of Management Cases

2004 - 2022

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Volume 19, issue 1, 2022

Editorial pp. 7-8

Zainab Riaz

Third Eye Café: Sustaining Mainstream Transgender Employment pp. 9-19

Nikhil Kewal Krishna Mehta

Brillio Technologies and ‘Bringing Smiles’ pp. 20-38

Achuta Ratna Paluri and Vandana Sonwaney

Karachi Stock Exchange: Board Chairman Versus the Board of Directors pp. 39-44

Mohsin Bashir and Khalid Mirza

M/S Shyam Automobiles: Service Operations in Guwahati, Assam pp. 45-53

Mokhalles Mohammad Mehdi, Lubna Nafees, Bhaskar Sarma and Shriraam Bhagvath

IndiGo Airlines Brand Crisis: Assault on Passenger Goes Viral pp. 54-63

Ruppal Walia Sharma

ABC Smart Coffee Maker: A Young Techno Start-Up pp. 64-81

Nittaya Wongtada

Volume 18, issue 2, 2021

Editorial pp. 107-108

Zainab Riaz

Haleeb: Rejuvenating the Market Leader of the Past pp. 109-125

Umair Usman, Rohail Ashraf and Muhammad Asif Khan

The Flipkart Story in India: From the Start to Walmart pp. 126-143

Thomason Rajan

Monetary Policy in a Developing Country: A Case of Pakistan pp. 144-155

Ummad Mazhar and Fahd Rehman

Prince Kola Beverages Limited (PKBL) pp. 156-159

Shazib E. Shaikh

FirstCry: A Hybrid Store Strategy Creating Big Wonders! pp. 160-168

Roshan Raju, Sagar Bhadange and Sandip Rakshit

TECHNO21: Design and Implementation of a New Performance Management System pp. 169-190

Asfia Obaid, Saman Rahman, Asia Mehmood and Neelab Kayani

Volume 18, issue 1, 2021

Editorial pp. 7-8

Zainab Riaz

Battering the Way to Establish a Global Identity: iD Growth Strategy pp. 9-22

A. Satya Nandini and Minu Zachariah

A Johnny Amidst Jugnus pp. 23-33

Adnan Zahid, M. Adeel Zaffar and Hamza Aurengzeb

Soya Express pp. 34-40

Kalyan Bhaskar, Vijayta Doshi and Poojan Chokshi

Semiotics Consultants (Pvt.) Limited: Framing the Collaborative Education Project pp. 41-64

Ehsan ul Haque and Suwaibah Mansoor

Musa’s Predicament and the MBA Capstone Project Team pp. 65-79

Ghufran Ahmad and Nehan Hussain

It’s Just Not Cricket! pp. 80-97

Fahad Mehmood, Omair Haroon and Zainab Riaz

Volume 17, issue 2, 2020

Editorial pp. 127-128

Zainab Riaz

DAWLANCE (Private) Limited: The Air Fryer Microwave Oven Launch pp. 129-146

Ehsan ul Haque

Telecom in India in 2017: Uncertainty Calling pp. 147-168

Ravi Kumar Jain, Saradhi Kumar Gonela and Raghavendra Bt

WWF (Pakistan): A Major Shift Towards a New Appraisal and Compensation System pp. 169-187

Fariha Zahid and Anwar Khurshid

Chenab Limited: Company in Decline pp. 188-210

Muntazar Bashir

Growing the Sales of ‘Wondersmoke’: Overcoming the Retailers Capital Crunch pp. 211-219

Jaydeep Mukherjee

Sefam (Private) Limited: A Credit Evaluation pp. 220-240

Atifa Arif Dar and Asad Alam

Capital Budgeting: Maledia Broadcasting Ltd pp. 241-256

Keyoor Purani and Krishnan Jeesha

Volume 17, issue 1_suppl, 2020

Editorial pp. S7-S8

Zainab Riaz

Contract Comprehension: Prudent Takaful Claim Decision pp. S9-S31

Rubayah Yakob, Hendon Redzuan, Hawati Janor and Hafizuddin-Syah B.A.M.

Managing a Shariah-Compliant Capital Protected Fund through Turbulent Times pp. S32-S41

Ferhana Ahmad, Fazal Jawad Seyyed and Hafsa Ashfaq

Dana Gas: The Sukuk Dispute pp. S42-S54

Omair Haroon, Sameen Fatima Meenai and Aun Raza Rizvi

Waseela Foundation: Accounting for Zakat pp. S55-S60

Junaid Ashraf and Abdul Rauf

Millat Tractors Limited: A Shariah-compliant Investment Opportunity pp. S61-S77

Fazal Jawad Seyyed, Ch. Tanveer Shehzad and Hafsa Ashfaq

Volume 17, issue 1, 2020

Editorial pp. 7-8

Zainab Riaz

Advanced IT Systems Limited: Case of Ethics and Conflicts of Interest pp. 9-16

S. Patanjali and Pooja Gupta

TCS: ‘Hazir SubKuch’—Making Everything Present pp. 17-35

Mohsin Nasir Jat and Muhammad Shakeel Sadiq Jajja

What Went Wrong in the Audit of Tri-Pack Films Limited? pp. 36-51

Omair Haroon, Waqar Ali and Atifa A. Dar

Managing International Communication: Ji Trading Company pp. 52-60

Muhammad Mobeen Ajmal, Abdul Rafay and Muhammad Moeen Ajmal

Decentralization Experience in Pakistan: The 18th Constitutional Amendment pp. 61-84

Muhammad Ahsan Rana

A Tale of Mystery Shopping: Mausummery Perspective! pp. 85-106

Farrah Arif and Sarah S. Sarfraz

Alliances Operational Framework, Initiatives and Key Challenges pp. 107-118

Faheem Bukhari and Saima Hussain

Volume 16, issue 2, 2019

Editorial pp. 147-148

Saad Azmat

WRC Auto Sendirian Berhad: Potential to Survive after Crisis pp. 149-161

Jihad Mohammad and Farzana Quoquab

Hawks Engineering Works: At the Crossroads of Growth pp. 162-185

Muhammad Shehryar Shahid and Saad Raafay Ahsan

Prabhat Dairy: The Crossover Challenge in the Indian Market pp. 186-200

Ram Subramanian

A Challenge in Governance: A Case of Higher Education in Pakistan pp. 201-217

Arif Nazir Butt and Shezeen Salim Hemani

RIL’s Strategic Alliance with BP pp. 218-239

Brahmadev Panda and N. M. Leepsa

Driving Mobile Accounts Sales: Strategic Imperative for Telenor Pakistan pp. 240-260

Muhammad Luqman Awan, Muhammad Usman Awan, Omer Naseer and Usman Mumtaz Khan

‘Reverse-Engineering’ of a Results Framework for Monitoring and Evaluation – The Case of Punjab Vocational Training Council pp. 261-275

Mohsin Bashir

Volume 16, issue 1, 2019

Editorial pp. 7-8

Arif I. Rana

Golden Chariot Capital’s Foray into Option Trading pp. 9-20

Sangram K. Jena and Amarnath Mitra

Daraz.pk: Online Marketplace’s Value Chain pp. 21-37

M. Shakeel S. Jajja and Mohsin N. Jat

A Clampdown on Service Refusals by Bangkok Taxis pp. 38-50

Kridsda Nimmanunta and Thunyarat (Bam) Amornpetchkul

Service Tyre and Tube Division: Strategic Capabilities for Business Growth pp. 51-75

Kamran A. Chatha

Entry Strategy and Export Marketing in Emerging Markets: A Small Player Case pp. 76-85

Peachayanant Lorvoralak and Winai Wongsurawat

Icepac Limited: Strategic Growth Choices for an SME in the Frozen Food Industry pp. 86-99

Shehla R. Arifeen

Akhuwat: Measuring Success for a Non-profit Organization pp. 100-112

Mohsin Bashir, Ashar Saleem and Ferhana Ahmed

Co-ordination of Training Activities: Travails and Imperfections pp. 113-136

Anjali Ganesh