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The Human Resource Factor in Small Business Decision Making

Joseph R. Rocha and M. Riaz Khan

Entrepreneurship Theory and Practice, 1985, vol. 10, issue 2, 53-62

Abstract: Activities of a group of small firms were studied over a six-year period to determine the manner In which their performance reflected the results of a counseling program. The effects of counseling In a number of functional areas were explored. Findings of the Investigation suggest that while adequate attention to marketing, financial, and technological matters Is essential, firms that Ignore the requirements of sound human resource management may fall to remain competitive.

Date: 1985
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Persistent link: https://EconPapers.repec.org/RePEc:sae:entthe:v:10:y:1985:i:2:p:53-62

DOI: 10.1177/104225878501000206

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