Strategic Issues Management in the Commuter Airlines Industry

Lawrence F. Cunningham, John E. Young and Wallace R. Wood

Entrepreneurship Theory and Practice, 1984, vol. 8, issue 3, 17-30

Abstract: In this article, the authors define current strategic issues in the commuter airlines industry. They demonstrate how strategic issues can present vulnerabilities to individual airlines, depending upon the airline's strategic position. External strategic issues are shown to create major strategic decisions for top-level airline executives which in turn can have a deterministic effect on airline performance. Surveys were administered to determine the perceived importance of strategic decisions facing commuter airline executives. Some characteristics of strategic decision-making and planning among commuter airlines were discovered. Suggestions for improving strategic decision-making and planning for commuter airlines were presented.

Date: 1984
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Persistent link: https://EconPapers.repec.org/RePEc:sae:entthe:v:8:y:1984:i:3:p:17-30

DOI: 10.1177/104225878400800304

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