Stadium Attendance Demand Research: A Scoping Review

Dominik Schreyer and Payam Ansari

Journal of Sports Economics, 2022, vol. 23, issue 6, 749-788

Abstract: Because maximizing stadium attendance demand is of utmost importance, for both sports economists and sport management researchers, understanding the potential determinants of such demand better has become a priority in the last decades. Here, conducting a systematic scoping review, we map this previous research in terms of its characteristics, its nature, and its volume, thus offering a concise perspective on what has been previously explored, and, more importantly, what remains to be analyzed in the future. Intriguingly, we observe a lack of studies exploring data generated in both niche and women’s sports, as well as in most emerging markets. Further, the field has not yet established the use of disaggregated stadium attendance data, despite notable potential methodological pitfalls.

Keywords: attendance; demand; football/soccer; major league baseball (MLB); major league soccer (MLS); national basketball association (NBA); national football league (NFL); national hockey league (NHL); outcome uncertainty; spectator sports (search for similar items in EconPapers)
Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:sae:jospec:v:23:y:2022:i:6:p:749-788

DOI: 10.1177/15270025211000404

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