Designing the Conceptual Framework for Automotive Aftermarket

Saurav Nandi (), A. Seetharaman, K. Maddulety and Nada Sayarh Lebbar
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Saurav Nandi: S P Jain School of Global Management | Dubai ∙ Mumbai ∙ Singapore ∙ Sydney|
A. Seetharaman: S P Jain School of Global Management | Dubai ∙ Mumbai ∙ Singapore ∙ Sydney|
K. Maddulety: S P Jain School of Global Management | Dubai ∙ Mumbai ∙ Singapore ∙ Sydney|
Nada Sayarh Lebbar: S P Jain School of Global Management | Dubai ∙ Mumbai ∙ Singapore ∙ Sydney|

A chapter in Proceedings of the 12th AIM-AMA Sheth Foundation Doctoral Consortium & International Marketing Conference 2025 (IMCDC 2025), 2026, pp 87-113 from Springer

Abstract: Abstract This study’s goal is to look into how the rise of electric vehicles in the 4W class is affecting the automotive aftermarket. Aftermarket services refer to an automobile’s maintenance; it includes all related activities after its initial purchase and can be described as a secondary market to the automotive sector (Gebaurer et al., 2010). Automobile aftermarket stakeholders include three major groups: consumers, dealers and manufacturers. The adoption of electric vehicles (EVs) signifies a notable transformation within the automotive sector, leading to a decrease in maintenance and spare parts necessities. Although this change might present difficulties for conventional auto repair industries, it ultimately brings advantages for customers in terms of reduced operational expenses, decreased environmental harm, and alignment with the sustainability objectives of electric mobility. Considering the massive potential of Electric Vehicles and its impact on automotive aftermarket, this article includes a study on particular independent variables that affect the global automobile aftermarket’s effective adoption. Findings help automotive aftermarket stakeholders, Electric vehicles and policymakers in understanding how to formulate strategy to mitigate challenges, why and how, can support and enhance customer engagement, scale profits in Electric vehicles repair parts by allocating skilled resources and robust implementation. Interestingly, our findings suggest that flexibility in govt polices and grants in promoting Electric Vehicles and the close proximity of Infrastructure of recharging stations for EV’s will pave out the road to successful adoption in automotive aftermarket industry.

Keywords: Spare Parts; Battery Durability; Infrastructure of Recharging stations; E Mobility Technologies and Govt Polices (search for similar items in EconPapers)
Date: 2026
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DOI: 10.2991/978-94-6239-608-1_6

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