Designing Leisure Experience in Tourism Village a Natural Tourist Typology-Based Action Research

Rosita (), Nurul Pratiwi, Erry Sukriah and Reiza Miftah Wirakusuma
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Rosita: Universitas Pendidikan Indonesia
Nurul Pratiwi: Universitas Pendidikan Indonesia
Erry Sukriah: Universitas Pendidikan Indonesia
Reiza Miftah Wirakusuma: Universitas Pendidikan Indonesia

A chapter in Proceedings of the 1st International Hospitality, Travel and Event Conference (IHTREC 2023), 2023, pp 25-31 from Springer

Abstract: Abstract This study is a natural tourist typology-based action research where a personal attempt is made to improve the practice of designing tourist experiences in a tourism village. The process starts with the idea that the designing tourist experience would be better considering research of tourist typology as its basis. Preliminary research about natural tourist typology was made through a survey of tourists visiting natural attractions. Factorial and cluster analysis was employed to develop a typology of natural tourists based on their trip activities and motives. The tourist experience design was finally made based on the result which indicated the classification of natural tourists into four clusters: “active tourists”, “nature tourists”, “recreational tourists”, and “passive tourists”. As the action of holding the leisure activities package in the tourism village was implemented for trial, the effect of the action was then evaluated.

Keywords: Designing leisure; leisure experience; tourists typology; tourism village (search for similar items in EconPapers)
Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:spr:advbcp:978-94-6463-170-8_4

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DOI: 10.2991/978-94-6463-170-8_4

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