Coopetition in a platform ecosystem: from the complementors’ perspective

Dong Kyoon Yoo (), James J. Roh (), Sunyoung Cho () and Mark M. Yang ()
Additional contact information
Dong Kyoon Yoo: Virginia State University
James J. Roh: Rowan University
Sunyoung Cho: University of Texas Rio Grande Valley
Mark M. Yang: West Chester University

Electronic Commerce Research, 2024, vol. 24, issue 3, No 3, 1509-1532

Abstract: Abstract With the platform owner entering complementors’ product space, the cooperative nature of the platform ecosystem shifts into coopetition, a mixed strategy of cooperation and competition. Since a disproportionately large number of complementors are small in size and suffer from insufficient resources, their platform owner’s unfair competition can pose existential threats to them. Although the literature acknowledges the significance of the research domain, there still exist the challenges of inadequate conceptualization, inefficient measures, and insufficient studies of coopetition. This study attempts to fill the research gap by elucidating the relationship among coopetition balance, capability, and intensity from the complementors’ perspective and by operationalizing the coopetition via latent congruence modeling. The survey data collected from 365 complementors at Amazon suggest that coopetition balance and coopetition capability impact on relationship performance, and that coopetition capability and coopetition intensity moderate the relationship between coopetition balance and relationship performance.

Keywords: Coopetition; Coopetition balance; Coopetition intensity; Coopetition capability; Relationship performance; Platform ecosystems (search for similar items in EconPapers)
Date: 2024
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
http://link.springer.com/10.1007/s10660-022-09565-5 Abstract (text/html)
Access to the full text of the articles in this series is restricted.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:elcore:v:24:y:2024:i:3:d:10.1007_s10660-022-09565-5

Ordering information: This journal article can be ordered from
http://www.springer.com/journal/10660

DOI: 10.1007/s10660-022-09565-5

Access Statistics for this article

Electronic Commerce Research is currently edited by James Westland

More articles in Electronic Commerce Research from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().