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Orientación al mercado y administración póblica local determinación de un modelo teórico y de medición

Amparo Taulet ()

International Review on Public and Nonprofit Marketing, 2004, vol. 1, issue 1, 53-73

Keywords: Orientación al mercado; gobierno local; modelo; índice; administración; receptiva; orientación al mercado proactiva; Market orientation; local government; model; index; receptive; administration; proactive market orientation (search for similar items in EconPapers)
Date: 2004
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DOI: 10.1007/BF02896617

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International Review on Public and Nonprofit Marketing is currently edited by Helena Maria Alves

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