Marketing social para el entorno sanitario: Una aplicación para los servicios de urgencias de los hospitales públicos

Juan Miguel Rey Pino ()

International Review on Public and Nonprofit Marketing, 2004, vol. 1, issue 2, 43-56

Keywords: Marketing social; comportamiento de los usuarios; servicios de urgencias de los hospitales públicos; investigación cualitativa; Social marketing; user’s behaviour; public hospital emergency serivcs; qualitative research (search for similar items in EconPapers)
Date: 2004
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
http://hdl.handle.net/10.1007/BF02896625 (text/html)
Access to full text is restricted to subscribers.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:irpnmk:v:1:y:2004:i:2:p:43-56

Ordering information: This journal article can be ordered from
http://www.springer.com/business/journal/12208

DOI: 10.1007/BF02896625

Access Statistics for this article

International Review on Public and Nonprofit Marketing is currently edited by Helena Maria Alves

More articles in International Review on Public and Nonprofit Marketing from Springer, International Association of Public and Non-Profit Marketing
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().