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Political marketing in Spain: analysis of the expenses and income of the different political formations in the campaigns for elections to General Spanish Parliament

José Orosa ()

International Review on Public and Nonprofit Marketing, 2008, vol. 5, issue 1, 83-84

Keywords: Political marketing; Electoral campaigns; Lineal regression; General Spanish Parliament (search for similar items in EconPapers)
Date: 2008
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DOI: 10.1007/s12208-008-0005-6

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International Review on Public and Nonprofit Marketing is currently edited by Helena Maria Alves

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