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Analysis and Evidence

Soumit Sain and Silvio Wilde
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Soumit Sain: European University of Economics and Management

Chapter 4 in Customer Knowledge Management, 2014, pp 87-131 from Springer

Abstract: Abstract This chapter contains the actual study. It looks into the soft skills required by companies that want to improve their knowledge management process by giving it a stronger customer focus. When the investigation started, there was no study available that combined soft skills, customer knowledge and customer focus. Apart from presenting the result of the investigation, this chapter also provides detailed information on its methodology and execution in order to allow the reader a better overview of the course of the study.

Keywords: Customer Knowledge Management; Customer Focus; Soft Skills; Brain Gain; Customized Learning (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:spr:mgmchp:978-3-319-05059-1_4

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DOI: 10.1007/978-3-319-05059-1_4

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