Customer Success Management

Michael Kleinaltenkamp (), Katharina Prohl-Schwenke () and Laura Elgeti ()
Additional contact information
Michael Kleinaltenkamp: Freie Universität Berlin
Katharina Prohl-Schwenke: Customer Success Academy
Laura Elgeti: Customer Success Academy

in Management for Professionals from Springer

Date: 2023
ISBN: 978-3-031-26178-7
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Chapters in this book:

Ch 1 The Rise of a New Business Function: Customer Success (Management)

Michael Kleinaltenkamp, Katharina Prohl-Schwenke and Laura Elgeti

Ch 2 Customer Success and Customer Success Management

Michael Kleinaltenkamp, Katharina Prohl-Schwenke and Laura Elgeti

Ch 3 Customer Success Management Drivers

Michael Kleinaltenkamp, Katharina Prohl-Schwenke and Laura Elgeti

Ch 4 Value-Based Selling

Michael Kleinaltenkamp, Katharina Prohl-Schwenke and Laura Elgeti

Ch 5 Solution Realization

Michael Kleinaltenkamp, Katharina Prohl-Schwenke and Laura Elgeti

Ch 6 Customer-Related Customer Success Management Activities

Michael Kleinaltenkamp, Katharina Prohl-Schwenke and Laura Elgeti

Ch 7 Adapting the Customer Value Proposition

Michael Kleinaltenkamp, Katharina Prohl-Schwenke and Laura Elgeti

Ch 8 Customer Advocacy

Michael Kleinaltenkamp, Katharina Prohl-Schwenke and Laura Elgeti

Ch 9 Customer Success Management Outcomes

Michael Kleinaltenkamp, Katharina Prohl-Schwenke and Laura Elgeti

Ch 10 Customer Success Management Structures

Michael Kleinaltenkamp, Katharina Prohl-Schwenke and Laura Elgeti

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DOI: 10.1007/978-3-031-26178-7

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