Leveraging the EU-Funded Project CULTURAD for Tourism Development: A Model for Youth Participation, Cultural Co-Creation, and Social Cohesion

Christina Bonarou () and Maria Menegaki
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Christina Bonarou: University of the Aegean
Maria Menegaki: University of Patras

A chapter in Synergizing Management, Culture, and Arts for Tourism Development - Vol. 2, 2026, pp 435-447 from Springer

Abstract: Abstract CULTURAD is a European-funded initiative aimed at enhancing cultural and creative practices to foster civic engagement and prevent youth radicalization. Implemented between November 2022 and October 2024 in Spain, Italy, Greece, and Cyprus, the project employs participatory action research and arts-based pedagogies to promote inclusion and active citizenship. This paper explores how CULTURAD’s methodologies, tools, and educational resources can be adapted to support inclusive innovation in tourism, particularly in marginalized communities. By reframing its cultural strategies through the lens of tourism management and digital heritage mediation, the paper proposes a transferable framework for destination planning, digital storytelling, and arts-led community regeneration. It contributes to the fields of cultural tourism policy, heritage interpretation, and creative placemaking, demonstrating how youth empowerment through the arts can advance both social cohesion and sustainable tourism development.

Keywords: Cultural tourism; Co-creation; Social inclusion; Sustainable tourism; Arts and culture; Youth engagement (search for similar items in EconPapers)
JEL-codes: Z39 (search for similar items in EconPapers)
Date: 2026
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Persistent link: https://EconPapers.repec.org/RePEc:spr:prbchp:978-3-032-17534-2_27

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DOI: 10.1007/978-3-032-17534-2_27

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