BRIDGE: Integrating Sustainable Tourism and Agrofood Through Digital Innovation in Greece

Paris Tsartas, Konstadinos Kutsikos, Efthymia Sarantakou, Anna Kyriakaki (), Sofoklis Skoultsos, AlexiosPatapios Kontis, Eirini Vlassi, Konstantinos Abeliotis, Andreas Papatheodorou, Despina Sdrali, Theodoros Stavrinoudis, Maria Gousia Rizou, Evaggelia Proiou, Eleftheria Androulaki, Konstantinos Giannopoulos, Aristeidis Katsaitis, Efimia Papaefthimiou, Charalampos Papoutsakis, Christos Petreas and Eleni Temponera
Additional contact information
Paris Tsartas: Harokopio University
Konstadinos Kutsikos: University of the Aegean
Efthymia Sarantakou: University of West Attica
Anna Kyriakaki: University of the Aegean
Sofoklis Skoultsos: Harokopio University
AlexiosPatapios Kontis: University of the Aegean
Eirini Vlassi: University of the Aegean
Konstantinos Abeliotis: Harokopio University
Andreas Papatheodorou: University of the Aegean
Despina Sdrali: Harokopio University
Theodoros Stavrinoudis: University of the Aegean
Maria Gousia Rizou: Harokopio University
Evaggelia Proiou: University of the Aegean
Eleftheria Androulaki: University of Thessaly
Konstantinos Giannopoulos: Harokopio University
Aristeidis Katsaitis: Harokopio University
Efimia Papaefthimiou: Harokopio University
Charalampos Papoutsakis: Harokopio University
Eleni Temponera: Harokopio University

A chapter in Synergizing Management, Culture, and Arts for Tourism Development - Vol. 2, 2026, pp 479-492 from Springer

Abstract: Abstract This paper presents the core methodological framework of the research project titled “Bridging Sustainable Tourism and Agrofood: An Innovative Approach—BRIDGE.” The Recovery and Resilience Fund funds the project under the Action “Support to Basic and Applied Research” and the Hellenic Foundation for Research & Innovation—ELIDEK. It is implemented through a collaboration between Harokopio University, the University of the Aegean, and the University of West Attica. BRIDGE is an integrated digital platform designed to promote certified, high-quality, and export-oriented products and services. The project adopts a dual focus, combining applied implementation with theoretical inquiry. On a practical level, the platform aims to function as a dynamic, algorithm-driven tool for the systematic recording, classification, and digital promotion of innovative Greek agriproducts and services. On a theoretical level, it explores two principal research axes: (a) the nature and extent of the interconnections between the Tourism and Agrofood sectors within the Greek economic and institutional landscape, and (b) the role of digital infrastructures and content in mediating relationships between producers and diverse consumer segments, while simultaneously contributing to national branding strategies. BRIDGE supports sustainable development and circular economy principles by encouraging coordinated action among stakeholders, improving information accessibility, and enhancing Greece’s international image.

Keywords: BRIDGE platform; Agrofood; Culture; Certified products and services; Digitalization; Sustainable tourism; Greece (search for similar items in EconPapers)
JEL-codes: O13 O21 O32 Z32 (search for similar items in EconPapers)
Date: 2026
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Persistent link: https://EconPapers.repec.org/RePEc:spr:prbchp:978-3-032-17534-2_30

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DOI: 10.1007/978-3-032-17534-2_30

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