Strategic Innovative Communication Tools in Higher Education

Jason Macleod (), Stavros Kyriakidis, Efstathios Kefallonitis and Androniki Kavoura
Additional contact information
Jason Macleod: State University of New York
Stavros Kyriakidis: University of Crete
Efstathios Kefallonitis: State University of New York
Androniki Kavoura: Technological Educational Institute of Athens

A chapter in Strategic Innovative Marketing, 2017, pp 759-764 from Springer

Abstract: Abstract The world has become very interdependent and global economies now influence many aspects of Higher Education Institutions (HEIs) both at national and international levels. Being flexible and adaptive during times of economic change must now be expected. The know-how in the communication and information technology sectors provides new innovative ways of enhancing the role of universities and their services. Higher education is a field where innovation through the use of technology can be invaluable. A number of innovative trends that exist in higher education are presented, along with an overview of the technological outlook.

Keywords: Strategic innovative tools; Higher education; Collaborative online international learning (COIL); Global laboratory initiative (search for similar items in EconPapers)
Date: 2017
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:prbchp:978-3-319-33865-1_94

Ordering information: This item can be ordered from
http://www.springer.com/9783319338651

DOI: 10.1007/978-3-319-33865-1_94

Access Statistics for this chapter

More chapters in Springer Proceedings in Business and Economics from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().