Case Two: Neptune Enterprises – Dealing with Loss, Turmoil, and Technology Change

Alan L. Carsrud () and Malin Brännback ()
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Alan L. Carsrud: Ryerson University
Malin Brännback: Åbo Akademi University

Chapter Chapter 4 in Understanding Family Firms, 2012, pp 23-32 from Springer

Abstract: Abstract Pablo Brezman and Colleen Robb prepared the research for the case written under the supervision of Alan L. Carsrud and Malin Brännback. This case focuses on the challenges industries face when technology shifts occur, often causing turmoil for well-established family firms using traditional methods.

Keywords: Family Business; Business Contact; Childhood Friend; Office Clerk; Reading Factory (search for similar items in EconPapers)
Date: 2012
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DOI: 10.1007/978-1-4614-0866-6_4

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