Web 2.0, Social Media and Developing Economies: State of the Art and Practical Opportunities

Manlio Del Giudice ()
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Manlio Del Giudice: Second University of Naples

Chapter 3 in Social Media and Emerging Economies, 2014, pp 33-49 from Springer

Abstract: Abstract Every day, millions of people worldwide review products and services via the Internet, sharing them with other users. These reviews are accessible through various platforms and in the several different contexts, from websites based on consumer opinions (such as Ciao.com), weblogs, forums, or within online stores (such as Amazon.com).

Keywords: Online Social Network; Marketing Manager; Online Forum; Online Review; Online Store (search for similar items in EconPapers)
Date: 2014
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DOI: 10.1007/978-3-319-02490-5_3

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