The Platforms

Tom Funk

Chapter Chapter 3 in Advanced Social Media Marketing, 2013, pp 33-63 from Springer

Abstract: Abstract As a business or organization wanting to make an impact through social media, on what platforms will you be active? How will you allocate your time between them?

Keywords: Social Media; Online Community; Twitter User; Local Update; Personal Brand (search for similar items in EconPapers)
Date: 2013
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DOI: 10.1007/978-1-4302-4408-0_3

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