Understanding Your IT Service Provider

Venkatesh Upadrista

Chapter Chapter 7 in Managing Your Outsourced IT Services Provider, 2015, pp 71-75 from Springer

Abstract: Abstract Several studies have found that SPOs need to know and understand their customers to better serve those customers. There is a difference between knowing who the customer is and understanding the customer. Knowing the customers typically means identifying who they are demographically, assessing what content they are reading and what business they do, and so on. Understanding the customer means knowing their interests, problems, objectives, governance, business and people behaviors and preferences, why and when they buy a service, how they buy, how much money they have, and what they think about you and your competition. I know of several SPOs that address these topics effectively because their goal is to increase their business and to gain a larger IT market share. They do everything required to make this happen.

Keywords: Core Business; Utilization Ratio; Virtual Team; Service Offering; Business Domain (search for similar items in EconPapers)
Date: 2015
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-1-4842-0802-1_7

Ordering information: This item can be ordered from
http://www.springer.com/9781484208021

DOI: 10.1007/978-1-4842-0802-1_7

Access Statistics for this chapter

More chapters in Springer Books from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().