What Are Companies For?

Pablo Cardona and Carlos Rey ()
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Carlos Rey: Universitat Internacional de Catalunya (UIC)

Chapter 4 in Management by Missions, 2022, pp 51-68 from Springer

Abstract: Abstract Management by missions (MBM) starts by asking a fundamental question: What is your company for? It seems reasonable to assume that an organization and its members should have a clear idea of why they exist. In practice, however, that is not always the case. Very often, there is great confusion and conflict of opinion on this point, even within the board of directors or executive committee. In this chapter, we explore this fundamental question first by discussing the role of profit in business (as a mean or an end). Then we propose a specific definition of purpose as the synthesis of the ends of a company. We then introduce the three dimensions of an effective purpose: Authenticity, Coherence and Integrity. Finally, we discuss the relationship between personal and corporate purpose.

Keywords: Purpose; Profitability; Authenticity; Integrity; Personal purpose (search for similar items in EconPapers)
Date: 2022
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Chapter: What are companies for? (2008)
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DOI: 10.1007/978-3-030-83780-8_4

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