Developing Project Plans for the Implementation of the Business Strategy

Rudolf Grünig, Richard Kühn and Dirk Morschett
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Rudolf Grünig: University of Fribourg
Richard Kühn: University of Bern
Dirk Morschett: University of Fribourg

Chapter 25 in The Strategy Planning Process, 2022, pp 227-230 from Springer

Abstract: Abstract The implementation of the business strategy is mainly based on project plans. Their development is the subject of this chapter. After introductory remarks, different types of implementation projects are distinguished. Then, Sect. 25.3 presents a process for the development of strategic projects at the business level.

Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-030-93918-2_25

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DOI: 10.1007/978-3-030-93918-2_25

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