Preparing the Strategy Planning Project

Rudolf Grünig, Richard Kühn and Dirk Morschett
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Rudolf Grünig: University of Fribourg
Richard Kühn: University of Bern
Dirk Morschett: University of Fribourg

Chapter 8 in The Strategy Planning Process, 2022, pp 59-65 from Springer

Abstract: Abstract This chapter is devoted to the preparation of the strategy planning project. After a short introduction in Sect. 8.1, Sect. 8.2 argues why strategy planning should be seen as a project. Section 8.3 then describes the process for preparing a strategy planning project. It comprises five tasks which are each explained in detail: (1) Formulating key issues, (2) Determining the project scope, (3) Deciding whether to hire a consultant, (4) Fixing the process and the project organization and (5) Budgeting the strategy planning project.

Date: 2022
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-030-93918-2_8

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DOI: 10.1007/978-3-030-93918-2_8

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