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SWOT Analysis

James O. Fiet ()
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James O. Fiet: University of Louisville

Chapter Chapter 32 in The Theoretical Logic of Strategy, 2025, pp 157-158 from Springer

Abstract: Abstract SWOT analysis is not a theorytheory. It is an acronym pointing towards how strengthsstrengths and weaknessesweaknesses can be classified as internalinternal factors, and opportunitiesopportunities and threatsthreats as externalexternal factors.

Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sprchp:978-3-031-79014-0_32

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DOI: 10.1007/978-3-031-79014-0_32

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