Strategy Integration at the Global Level

Kazuyuki Motohashi

Chapter 15 in Global Business Strategy, 2015, pp 243-253 from Springer

Abstract: Abstract This chapter uses case studies of management strategy for effective global level operations to discuss how companies from advanced nations can incorporate emerging countries experiencing rapid growth into their operating processes. There are two approaches to corporate strategy theory for maintaining sustainable competitive advantage against competitors over time: an approach focused on management resources held by the company (Barney 1986, 1991), and on a theory of positioning that analyzes the competitive environment of a market to select the optimal position (Porter 1980). Extrapolating these corporate strategies to a global level requires an awareness of national barriers. While the earth may be becoming flatter, there are still significant economic and institutional gaps between advanced and emerging countries.

Keywords: Knowledge Management; Home Country; Business Environment; Advanced Country; Implicit Knowledge (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:spr:sptchp:978-4-431-55468-4_15

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DOI: 10.1007/978-4-431-55468-4_15

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