Service quality in agronomic inputs: does the hierarchical model apply?

Michael Gunderson, Allan Gray () and Jay Akridge

Agribusiness, 2009, vol. 25, issue 4, 500-519

Abstract: Research regarding the quality of services is increasingly important as services account for more of the national economy. In agriculture many services are used, but are not systematically assessed in a manner similar to how products are assessed. This research aims to identify the compatibility of proposed service quality structures to the agriculture inputs sector. Results of a survey of Midwest row crop producers lend support to the hierarchical model of service quality structure. Input suppliers can use these results to structure their services more efficiently. [EconLit classification codes: M, Q]. © 2009 Wiley Periodicals, Inc.

Date: 2009
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Persistent link: https://EconPapers.repec.org/RePEc:wly:agribz:v:25:y:2009:i:4:p:500-519

DOI: 10.1002/agr.20222

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