Revenue Management for Customer Success

Fumiko Hiki

Chapter 2 in Revenue Management Theory and Practice:Theoretical and Empirical Research, 2025, pp 15-27 from World Scientific Publishing Co. Pte. Ltd.

Abstract: The following sections are included:IntroductionThe Birth of the SaaS Model and Customer SuccessProduct-as-a-Service Model and Customer SuccessSystematization of Revenue DriversConclusionReferences

Keywords: Business Model Change; Servitization; Expansion of Revenue Management; Customer Management Accounting; Pricing; Revenue Drivers (search for similar items in EconPapers)
JEL-codes: M1 M41 (search for similar items in EconPapers)
Date: 2025
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