Consumer Demand for Genetically Modified Rice in Urban China
Shida R. Henneberry,
Chuanzhong Sun and
Journal of Agricultural Economics, 2018, vol. 69, issue 3, 705-725
We investigate consumer demand for genetically modified (GM) rice in urban China, using a relatively large survey of urban consumers in 2013 and the contingent valuation method. Our results show that respondents discount their WTP for first, second and third generation of GM rice by 31%, 34% and 36%, respectively, compared with non‐GM rice, indicating substantial aversion to GM rice by Chinese consumers. The level of consumers’ subjective knowledge of GM rice has a significantly negative impact on their WTP for GM rice, implying that GM rice in China has become a ‘special food’ with an unreliable image.
References: View references in EconPapers View complete reference list from CitEc
Citations: Track citations by RSS feed
Downloads: (external link)
This item may be available elsewhere in EconPapers: Search for items with the same title.
Export reference: BibTeX
RIS (EndNote, ProCite, RefMan)
Persistent link: https://EconPapers.repec.org/RePEc:bla:jageco:v:69:y:2018:i:3:p:705-725
Ordering information: This journal article can be ordered from
http://www.blackwell ... bs.asp?ref=0021-857X
Access Statistics for this article
Journal of Agricultural Economics is currently edited by David Harvey
More articles in Journal of Agricultural Economics from Wiley Blackwell
Bibliographic data for series maintained by Wiley Content Delivery ().