Marketing as a center of constant improvement and change

Theodor Purcarea

Holistic Marketing Management Journal, 2015, vol. 5, issue 1, 30-39

Keywords: Marketing Techniques; Marketing Department; Marketing Predictions; Brand Tone of Voice (search for similar items in EconPapers)
JEL-codes: D83 M15 M31 (search for similar items in EconPapers)
Date: 2015
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