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Strategic Diagnosis and the Part It Plays in Decision Making

Emilia Ungureanu and Tiberiu Avramescu ()

Annals of the University of Petrosani, Economics, 2008, vol. 8, issue 2, 269-274

Abstract: Strategy and strategic planning represent a decisive factor of success, both in human activity in general and in the economic life of the company in particular. Strategy is the main connection between the organizational structure of a company and its external environment, hence the opportunity to study the external environment and to carry out strategic diagnosis. Strategic diagnosis allows the company to give a quick response to the constraints of the external environment, foreshadowing the necessary efforts to adapt to the structural changes of the environment, as well as the efforts to achieve a proper position as against the competitors

Keywords: strategy; strategic diagnosis; strategic management; strategic analysis; external environment (search for similar items in EconPapers)
Date: 2008
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