Economic reforms and firm level strategic planning

Rodolfo Nayga and Lukman M. Baga
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Lukman M. Baga: Department of Agricultural Economics and Business, Massey University, New Zealand, Postal: Department of Agricultural Economics and Business, Massey University, New Zealand

Agribusiness, 1995, vol. 11, issue 6, 565-572

Abstract: Various economic liberalization measures have been adopted by the New Zealand Government since mid-1984. These economic reforms accelerated competition and pace of change among agribusiness firms. Agribusiness decision makers were found to be aware of the importance of strategic planning. This study investigated with survey methods the degree to which agribusiness managers have used strategic planning to adjust to their new environment. © 1995 John Wiley & Sons, Inc.

Date: 1995
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Persistent link: https://EconPapers.repec.org/RePEc:wly:agribz:v:11:y:1995:i:6:p:565-572

DOI: 10.1002/1520-6297(199511/12)11:6<565::AID-AGR2720110608>3.0.CO;2-4

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