Horizontal Process Redesign at CGC

Magne Y. Orgland

Chapter 8 in Initiating, Managing and Sustaining Strategic Change, 1997, pp 176-196 from Palgrave Macmillan

Abstract: Abstract Horizontal process redesign has a long history at Consumer Goods Corporation. In the manufacturing function, CGC has pursued work simplification based on industrial engineering methods for decades. With the Delivering Superior Value initiative, horizontal process redesign moved into new areas of the organization. The DSV project included the redesign of several high-level processes such as the innovation process and the customer management process. Finally, after CGC’s mid-course correction in the DSV programme, horizontal-process redesign became an even stronger area of focus. CGC established a group of internal experts on work process change and developed a common company-wide methodology.

Keywords: Project Leader; Total Quality Management; Market Process; Pareto Chart; Procurement Process (search for similar items in EconPapers)
Date: 1997
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:pal:palchp:978-1-349-14470-9_8

Ordering information: This item can be ordered from
http://www.palgrave.com/9781349144709

DOI: 10.1007/978-1-349-14470-9_8

Access Statistics for this chapter

More chapters in Palgrave Macmillan Books from Palgrave Macmillan
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().