Introduction to Digitalization Cases: How Organizations Rethink Their Business for the Digital Age

Nils Urbach () and Maximilian Röglinger ()
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Nils Urbach: University of Bayreuth
Maximilian Röglinger: University of Bayreuth

A chapter in Digitalization Cases, 2019, pp 1-12 from Springer

Abstract: Abstract Digitalization confronts organizations with huge challenges and opportunities. With all economic and societal sectors being affected by emerging technologies, the digital economy is highly volatile, uncertain, complex, and ambiguous. Against this backdrop, this book reports on best practices and lessons learned from organizations that succeeded in tackling the challenges and seizing the opportunities of the digital economy. It illustrates how 21 organizations leveraged their capabilities to create disruptive innovation, to develop digital business models, and to digitally transform themselves. These cases stem from various industries and countries, covering the many facets that digitalization may have.

Keywords: Digital Transformation; Digital Business; Sitecore; Digital Mindset; Digital Disruption (search for similar items in EconPapers)
Date: 2019
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DOI: 10.1007/978-3-319-95273-4_1

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