Financial Impacts of Corporate Reputation

Esther Quevedo Puente (), Juan B. Delgado García () and Juan M. Fuente Sabaté ()
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Esther Quevedo Puente: University of Burgos
Juan B. Delgado García: University of Burgos
Juan M. Fuente Sabaté: University of Burgos

A chapter in Reputation Management, 2011, pp 163-178 from Springer

Abstract: Abstract Apart from stakeholder research, examinations on the financial impact of corporate reputation are a major field of interest within the communication community. De Quevedo Puente, Delgado García, and de la Fuente Sabaté close this chapter with a meta-analysis of studies on this issue. They systematically describe previous findings concerning the impact on corporate profitability, risk, and market value. Additional explanations for inconsistent measurement results are provided, too.

Keywords: Cash Flow; Financial Performance; Stock Return; Firm Performance; Earning Forecast (search for similar items in EconPapers)
Date: 2011
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Persistent link: https://EconPapers.repec.org/RePEc:spr:mgmchp:978-3-642-19266-1_15

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DOI: 10.1007/978-3-642-19266-1_15

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