The Reputable Firm

Pekka Aula () and Jouni Heinonen ()
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Pekka Aula: University of Helsinki
Jouni Heinonen: Pohjoisranta Burson-Marsteller

in Management for Professionals from Springer

Date: 2016
ISBN: 978-3-319-22008-6
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Chapters in this book:

Ch 1 Reputation

Pekka Aula and Jouni Heinonen

Ch 2 Digital Revolution of Communication

Pekka Aula and Jouni Heinonen

Ch 3 Towards an Accountable Firm

Pekka Aula and Jouni Heinonen

Ch 4 The Power of Corporate Purpose

Pekka Aula and Jouni Heinonen

Ch 5 Extended Culture

Pekka Aula and Jouni Heinonen

Ch 6 Stakeholders Revised

Pekka Aula and Jouni Heinonen

Ch 7 Risk of Risks

Pekka Aula and Jouni Heinonen

Ch 8 Evidence-Based Reputation Management

Pekka Aula and Jouni Heinonen

Ch 9 The Reputable Firm

Pekka Aula and Jouni Heinonen

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Persistent link: https://EconPapers.repec.org/RePEc:spr:mgmtpr:978-3-319-22008-6

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DOI: 10.1007/978-3-319-22008-6

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