Internationalization of Business

Edited by Stefan Schmid ()

in MIR Series in International Business from Springer, currently edited by Michael-Jörg Oesterle, Joachim Wolf, Stefan Schmid and Klaus Macharzina

Date: 2018
ISBN: 978-3-319-74089-8
References: Add references at CitEc
Citations:

There are no downloads for this item, see the EconPapers FAQ for hints about obtaining it.

Chapters in this book:

Strategies of Internationalization: An Overview

Stefan Schmid

Adidas and Reebok: Is Acquiring Easier than Integrating?

Stefan Schmid, Tobias Dauth, Thomas Kotulla and Philipp Leding

Airbus: Managing the Legacy of a Complex International Merger

Stefan Schmid and Frederic Altfeld

Aldi and Lidl: From Germany to the Rest of the World

Stefan Schmid, Tobias Dauth, Thomas Kotulla and Fabienne Orban

KTM and Bajaj: An Austrian-Indian Partnership in the Motorcycle Industry

Stefan Schmid and Simon Mitterreiter

Lenovo: From Chinese Origins to a Global Player

Stefan Schmid and Cigdem Polat

McDonald’s: Is the Fast Food Icon Reaching the Limits of Growth?

Stefan Schmid and Adrian Gombert

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:spr:mirsib:978-3-319-74089-8

Ordering information: This item can be ordered from
http://www.springer.com/9783319740898

DOI: 10.1007/978-3-319-74089-8

Access Statistics for this book

More books in MIR Series in International Business from Springer
Bibliographic data for series maintained by Sonal Shukla () and Springer Nature Abstracting and Indexing ().