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Observability, Social Proximity, and the Erosion of Norm Compliance

Cristina Bicchieri (), Eugen Dimant (), Simon Gächter () and Daniele Nosenzo
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Cristina Bicchieri: University of Pennsylvania, Center for Social Norms and Behavioral Dynamics

No 9, ECONtribute Discussion Papers Series from University of Bonn and University of Cologne, Germany

Abstract: We study how an individual's compliance with social norms is influenced by other actors' norm compliance. In a repeated non-strategic Take-or-Give donation experiment we show that giving is considered socially appropriate while taking is sociallyinappropriate.Observing norm violations erodesanindividual'sownnormcompliance.Weshowthatthe erosion of norm compliance is led by a change in norm-related beliefs.This change has a major effect on individuals who initially obey the norm,driving them to non-compliance, whereas initially non-compliant individuals do not change their taking behavior.Erosion is halted when individuals have even minimal social proximity to those they observe: individuals now also pay attention to norm followers.

Keywords: Norm Compliance; Social Norms; Social Proximity (search for similar items in EconPapers)
JEL-codes: C92 D64 D9 (search for similar items in EconPapers)
Pages: 73 pages
Date: 2020-06
New Economics Papers: this item is included in nep-cbe, nep-exp and nep-soc
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Working Paper: Observability, Social Proximity, and the Erosion of Norm Compliance (2020) Downloads
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Persistent link: https://EconPapers.repec.org/RePEc:ajk:ajkdps:009

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