Investing in a website: a top dog or a resource-based strategy for firms ?

Ludivine Martin and Thierry Pénard

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Keywords: Internet strategy; e-commerce; entry barriers; resource-based theory (search for similar items in EconPapers)
Date: 2006-10-07
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Published in ZEW Workshop on ICT and Firm Strategies, Oct 2006, Mannheim, Germany. pp.20

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Related works:
Working Paper: Investing in a website: a top dog or a resource-based strategy for firms? (2005)
Working Paper: Investing in a Website: A Top Dog or a Resource-Based Strategy for Firms? (2005)
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