Strategic delegation in price competition
Werner Güth (),
Kerstin Pull and
Manfred Stadler
No 43, University of Tübingen Working Papers in Business and Economics from University of Tuebingen, Faculty of Economics and Social Sciences, School of Business and Economics
Abstract:
We study price competition in heterogeneous markets where price decisions are delegated to agents. Principals implement a revenue sharing scheme to which agents react by commonly charging a sales price. The results of our model exemplify the importance of both intrafirm- and interfirm interactions of principals and agents in competition. We show that price delegation can increase or decrease the firms' surplus depending on the heterogeneity of the market and the number of agents employed by the firms.
Keywords: Strategic delegation; Agency theory; Revenue sharing (search for similar items in EconPapers)
JEL-codes: C72 L22 M52 (search for similar items in EconPapers)
Date: 2012
New Economics Papers: this item is included in nep-bec, nep-com, nep-ind and nep-mic
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Persistent link: https://EconPapers.repec.org/RePEc:zbw:tuewef:43
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