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Details about Anca Francisca Cruceru

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Workplace:Facultatea de Marketing (Faculty of Marketing), Academia de Studii Economice din Bucureşti (Bucharest Academy of Economic Studies), (more information at EDIRC)

Access statistics for papers by Anca Francisca Cruceru.

Last updated 2019-05-17. Update your information in the RePEc Author Service.

Short-id: pcr189


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Working Papers

2012

  1. BUSINESS PERCEPTION OF INTERNSHIPS AND DEGREE OF EMPLOYABILITY OF GRADUATES
    Social Responsibility, Ethics and Sustainable Business, Bucharest University of Economic Studies Downloads

Journal Articles

2018

  1. Consumers’ Behavior Concerning Sustainable Packaging: An Exploratory Study on Romanian Consumers
    Sustainability, 2018, 10, (6), 1-11 Downloads View citations (1)

2017

  1. Marketing Capabilities and Selling Capabilities. Implementing a Framework Guide for a Business Performance
    Journal of Emerging Trends in Marketing and Management, 2017, 1, (1), 135-141 Downloads

2015

  1. The Role of Marketing Audit in Evaluation Sustainable Marketing Performance in Romanian Organizations
    The AMFITEATRU ECONOMIC journal, 2015, 17, (40), 1011 Downloads

2012

  1. Communication through Events and Sales Forces Adopted by Competitors in the European Space
    Ovidius University Annals, Economic Sciences Series, 2012, XII, (1), 1041-1044 Downloads
  2. Competition Analysis and its Role in the Adoption of Marketing Strategies
    Ovidius University Annals, Economic Sciences Series, 2012, XII, (2), 668-672 Downloads
  3. The Role of Product Audit Policy in Increasing Organizational Performance
    Annals of the University of Petrosani, Economics, 2012, 12, (3), 223-230 Downloads
  4. The influence of graduates professional experience over general business perception
    Romanian Economic Journal, 2012, 15, (46bis), 53-62 Downloads

2011

  1. Implementarea tehnicilor de promovare a vanzarilor – orientare strategic competitiva a intreprinderilor bucurestene
    Revista de Marketing Online (Journal of Online Marketing), 2011, 5, (2), 24-33 Downloads
  2. THE ROLE OF THE SALES TECHNIQUES IN THE MARKETING ACTIVITY OF THE COMPANIES IN BUCHAREST
    Annals of Faculty of Economics, 2011, 1, (2), 737-741 Downloads
 
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