Details about Anca Francisca Cruceru

Access statistics for papers by Anca Francisca Cruceru.

Last updated 2019-05-17. Update your information in the RePEc Author Service.

Short-id: pcr189

Working Papers

2012

1. BUSINESS PERCEPTION OF INTERNSHIPS AND DEGREE OF EMPLOYABILITY OF GRADUATES
   Social Responsibility, Ethics and Sustainable Business, Bucharest University of Economic Studies

Journal Articles

2018

1. Consumers’ Behavior Concerning Sustainable Packaging: An Exploratory Study on Romanian Consumers
   Sustainability, 2018, 10, (6), 1-11 View citations (20)

2017

2. Marketing Capabilities and Selling Capabilities. Implementing a Framework Guide for a Business Performance
   Journal of Emerging Trends in Marketing and Management, 2017, 1, (1), 135-141

2015

3. The Role of Marketing Audit in Evaluation Sustainable Marketing Performance in Romanian Organizations
   The AMFITEATRU ECONOMIC journal, 2015, 17, (40), 1011

2012

4. Communication through Events and Sales Forces Adopted by Competitors in the European Space
   Ovidius University Annals, Economic Sciences Series, 2012, XII, (1), 1041-1044
5. Competition Analysis and its Role in the Adoption of Marketing Strategies
   Ovidius University Annals, Economic Sciences Series, 2012, XII, (2), 668-672
6. The Role of Product Audit Policy in Increasing Organizational Performance
   Annals of the University of Petrosani, Economics, 2012, 12, (3), 223-230
7. The influence of graduates professional experience over general business perception
   Romanian Economic Journal, 2012, 15, (46bis), 53-62

2011

8. THE ROLE OF THE SALES TECHNIQUES IN THE MARKETING ACTIVITY OF THE COMPANIES IN BUCHAREST
   Annals of Faculty of Economics, 2011, 1, (2), 737-741