Details about Daniele Porcheddu

Access statistics for papers by Daniele Porcheddu.

Last updated 2022-02-12. Update your information in the RePEc Author Service.

Short-id: ppo239

Journal Articles

2020

1. Converting Shelf-Based Scarcity into Innovation by Adopting Customer-Focused Innovation Approach
   Journal of the Knowledge Economy, 2020, 11, (1), 70-83
2. Super-Items Created by Mere Presence of Visual Material on Retail Displays
   International Business Research, 2020, 13, (5), 1

2019

3. Luxury brands pursuing lifestyle positioning: effects on willingness to pay
   Journal of Brand Management, 2019, 26, (3), 291-303 View citations (1)
4. The role of resources and capabilities in managing and overcoming the financial crisis: a case study of the Fratelli Pinna sheep-dairy business
   International Journal of Managerial and Financial Accounting, 2019, 11, (3/4), 187-221

2018

5. Affect transfer from national brands to store brands in multi-brand stores
   Journal of Retailing and Consumer Services, 2018, 45, (C), 103-110 View citations (4)

2015

6. Disposizione dei prodotti a scaffale e percezione di numerosità. I risultati di uno studio esplorativo
   Micro & Macro Marketing, 2015, (1), 85-108
7. Informazioni addizionali sui display e percezione della scarsità relativa dei prodotti a scaffale
   Micro & Macro Marketing, 2015, (3), 369-392

2014

8. Asymmetric Perception of Sparse Shelves in Retail Displays
   Journal of Retailing, 2014, 90, (3), 321-331 View citations (3)

2013

9. Come percepiamo i display incompleti nei punti vendita?
   MERCATI & COMPETITIVIT?, 2013, 2013/4, (4), 59-81 View citations (1)

2012

10. Is Color Perception of Packages Affected by Their In-aisle Position?
    American Journal of Economics and Business Administration, 2012, 4, (2), 116-121

2010

11. Asymmetric colour perception in point-of-sale: some implications for merchandising
    Micro & Macro Marketing, 2010, (2), 215-242

2007

12. Il periodo sassarese di Paolo Sylos Labini (1956-1958) (The Sardinian Years of Paolo Sylos Labini (1956-1958))
    Il Pensiero Economico Italiano, 2007, 15, (1), 165-172
13. Ordinamenti dimensionali d'imprese attraverso metodologie multiple classifier systems (MCS)
    ECONOMIA E POLITICA INDUSTRIALE, 2007, 2007/4, (4), 71-94

2005

14. Spin-off universitari in regioni economicamente marginali: il caso della Sardegna
    ECONOMIA E DIRITTO DEL TERZIARIO, 2005, 18, (2)

2002

15. Centri storici e regolamentazione regionale del commercio in Italia
    ECONOMIA E DIRITTO DEL TERZIARIO, 2002, 2002/3, (3)