Details about Alexandra Zbuchea
|Postal address:||National University of Political Studies and Public Administration - College of Management 30 A, Expozitiei Blvd., Sector 1 Bucharest, Romania|
|Workplace:||Facultatea de Management (Faculty of Management), Şcoala Naţională de Studii Politice şi Administrative (SNSPA) (National University of Political Studies and Public Administration), (more information at EDIRC)|
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Last updated 2018-02-28. Update your information in the RePEc Author Service.
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- RECRUITING AND MOTIVATING MILLENNIALS: EMPIRICAL INSIGHTS FOR MANAGERS
Proceedings of the INTERNATIONAL MANAGEMENT CONFERENCE, 2017, 11, (1), 729-737 View citations (1)
- Tailoring CSR Strategy to Company Size?
Management Dynamics in the Knowledge Economy Journal, 2017, 5, (3), 415-437 View citations (2)
- M-commerce â€“ Facts and Forecasts. A Comparative Analysis within a Triad Framework: India, Romania, and the United States
Management Dynamics in the Knowledge Economy Journal, 2016, 4, (3), 387-408 View citations (2)
- Social Entrepreneurship â€“ a Perspective of the Young Romanians
Management Dynamics in the Knowledge Economy Journal, 2016, 4, (3), 409-426
- Museums as Theme Parks - A Possible Marketing Approach?
Management Dynamics in the Knowledge Economy Journal, 2015, 3, (3), 483-507 View citations (3)
- ARE MANAGERS FIGHTING THEIR MARKETERS?
JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA, 2015
- Adding Value to Customers and Developing Brands through Electronic Newsletters
Economia. Seria Management, 2013, 16, (2), 297-315
- Are Customers Rewarding Responsible Businesses? An Overview of the Theory and Research in the Field of CSR
Management Dynamics in the Knowledge Economy Journal, 2013, 1, (3), 367-385 View citations (6)
- Human resources management in the education departments of museums: A worldwide survey
Management & Marketing, 2013, 8, (3)
- Media as cultural billboard. A students’ perspective
Revista Romana de Jurnalism si Comunicare - Romanian Journal of Journalism and Communication, 2010, (3), 55-62
- ROMANIAN STUDENTS AS CULTURAL TOURISTS
JOURNAL STUDIA UNIVERSITATIS BABES-BOLYAI NEGOTIA, 2010
- Influencing Tourist Behavior through Relationship Marketing
Journal of Tourism Challenges and Trends, 2008, 1, (2), 113-122
- Management Dynamics in the Knowledge Economy Journal
College of Management, National University of Political Studies and Public Administration
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