Pärtel-Peeter Pere on Nordic Place Branding and Talent Attraction
Florian Kaefer
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Florian Kaefer: The Place Brand Observer
A chapter in An Insider’s Guide to Place Branding, 2021, pp 245-251 from Springer
Abstract:
Abstract Sweden | Pärtel-Peeter Pere is the co-founder and former COO of Future Place Leadership, a Stockholm-based management consultancy focusing on the attractiveness of cities, regions, and countries. As a management consultant focusing on the attractiveness of places, he has given strategic advice on how to attract and retain international talent, earn a reputation for being a sustainable and liveable place or attract investments. Previously Pärtel worked at the European Parliament with foreign and defence affairs, regional development, and public relations.
Date: 2021
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Persistent link: https://EconPapers.repec.org/RePEc:spr:mgmchp:978-3-030-67144-0_45
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DOI: 10.1007/978-3-030-67144-0_45
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