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Consumer Demographics and Behaviour

Jo M. Martins (), Farhat Yusuf () and David A. Swanson ()
Additional contact information
Jo M. Martins: Macquarie University, , Department of Business
David A. Swanson: University of California Riverside, Dept. Sociology

in The Springer Series on Demographic Methods and Population Analysis from Springer

Date: 2012
ISBN: 978-94-007-1855-5
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Chapters in this book:

Ch Chapter 1 The Making of Markets
Jo M. Martins, Farhat Yusuf and David A. Swanson
Ch Chapter 10 Gendered Preferences and One-Person Households
Jo M. Martins, Farhat Yusuf and David A. Swanson
Ch Chapter 11 Age and Product Substitution and Cohort Preferences
Jo M. Martins, Farhat Yusuf and David A. Swanson
Ch Chapter 12 Demographic Perspectives on Consumer Behaviour and Implications for the Future
Jo M. Martins, Farhat Yusuf and David A. Swanson
Ch Chapter 2 Perspectives on Consumer Behaviour
Jo M. Martins, Farhat Yusuf and David A. Swanson
Ch Chapter 3 Towards Consumer Demographic Perspectives
Jo M. Martins, Farhat Yusuf and David A. Swanson
Ch Chapter 4 Population Growth in Global Markets
Jo M. Martins, Farhat Yusuf and David A. Swanson
Ch Chapter 5 Growth of Global Markets
Jo M. Martins, Farhat Yusuf and David A. Swanson
Ch Chapter 6 Life Cycle: Consumption, Consumer Income and Savings
Jo M. Martins, Farhat Yusuf and David A. Swanson
Ch Chapter 7 Consumer Allocation Patterns
Jo M. Martins, Farhat Yusuf and David A. Swanson
Ch Chapter 8 Market Segmentation and Income Distribution
Jo M. Martins, Farhat Yusuf and David A. Swanson
Ch Chapter 9 Age, Preferences and Market Segmentation
Jo M. Martins, Farhat Yusuf and David A. Swanson

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DOI: 10.1007/978-94-007-1855-5

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