Dual-Channel Supply Chain Decisions with Risk-Averse Behavior

Edited by Bo Li and Dong-Ping Song

in World Scientific Books from World Scientific Publishing Co. Pte. Ltd.

Abstract: In the era of e-commerce and digitalization, new commercial patterns and opportunities are emerging. For example, in addition to traditional reselling marketing channels, manufacturers can easily open direct channels using a variety of digital marketing strategies. These new marketing channels will cause conflict and competition between manufacturers and resellers. This raises the important question of how to make optimal decisions for multiple players in dual-channel supply chain contexts. Within changing and uncertain operation environments, business enterprises must face tougher challenges than before to survive in competitive markets.

Keywords: Supply Chain Management; Risk-Averse Behaviour; Dual-Channel; Game Theory; Operations Management; Pricing Strategy; Channel Structure; Channel Conflict; Greening Strategy; Financing Strategy; Channel Coordination; Contract Design; E-Business; Risk Behaviors; Marketing Channel Management; Logistics; Operations Research; Operations Management; Management Science; Decision Science (search for similar items in EconPapers)
JEL-codes: D2 D81 L23 (search for similar items in EconPapers)
Date: 2021
ISBN: 9781800610392
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Downloads: (external link)
https://www.worldscientific.com/worldscibooks/10.1142/q0306 (text/html)
Ebook Access is available upon purchase

Chapters in this book:

Ch 2 Channel Selection in Dual-Channel Supply Chains , pp 23-45

Rufeng Wang, Bo Li and Dong-Ping Song

Ch 3 Pricing Decisions in a Dual-Channel Supply Chain with a Risk-Averse Retailer , pp 47-67

Bo Li and Ping Chen

Ch 4 Pricing Strategy and Channel Coordination in a Dual-Channel Supply Chain with a Risk-Averse Retailer , pp 69-90

Bo Li and Pengwen Hou

Ch 5 Pricing and Greening Strategies in Dual-Channel Supply Chain , pp 91-109

Bo Li and Mengyan Zhu

Ch 6 Consumer Return Policy and Channel Conflict Management in a Dual-Channel Supply Chain with a Risk-Averse Retailer , pp 111-131

Yushan Jiang, Bo Li and Dong-Ping Song

Ch 7 Financing Strategies in a Capital-Constrained Supply Chain with a Risk-Averse Supplier , pp 133-154

Bo Li, Simin An and Dong-Ping Song

Ch 8 Pricing and Order Quantity Decisions in Dual-Channel Supply Chain with a Risk-Averse Retailer Under Demand Asymmetric Information , pp 155-173

Qinghua Li and Bo Li

Ch 9 Contracting and Pricing in a Dual-Channel Supply Chain with a Risk-Averse Retailer Under Cost Information Asymmetry , pp 175-199

Ping Chen and Bo Li

Ch 10 Pricing Decisions in Two Competing Channels with a Risk-Averse Capacity-Constrained Carrier , pp 201-222

Wei Zheng, Bo Li and Dong-Ping Song

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