Studies in Media and Communication

2013 - 2025

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Volume 13, issue 3, 2025

Exploring the Impact of Social Media Usage Patterns on General Engagement: A Behavioural Analysis of Transgender Persons Residing in Selected Districts of Bihar, India pp. 1-14

Mugdha Mohini and Ashish Ranjan Sinha

Blending Identities: Exploring the Linguistic, Cultural, and Pragmatic Dimensions of Manglish in the Malaysian Society pp. 15-23

Mohammad Awad AlAfnan, Siti Fatimah MohdZuki and Shefa Mohammad AlAfnan

Improving the Quality of Socio-Cultural Learning in Pontianak: Strategy for Developing Student Professionalism Training Programs Through Continuous Training pp. 24-34

Iwan Ramadhan, Imran Imran, Adhalia Zatalini, Fauziah Sri Wahyuni and Hadi Wiyono

The Influence of Sponsored Advertising on Social Media Users: Applying the Technology Acceptance Model to Tiktok, Facebook and Instagram pp. 35-48

Widodo Agus Setianto, Dessy Kushardiyanti and Nurdiana Gaus

The Impact of Social Media Use on Soldier Morale: The Mediating Role of Psychological Resilience and Moderating Effect of Mission Length pp. 49-61

Budi Santoso

An Analysis of Engagement Resources of Donald Trump's 2024 Presidential Re-election Announcement Speech pp. 62-75

Nguyen Thi Bich Giang and Tran Xuan Hiep

Participation as Pleasure: Participatory Culture of Online Audiences in Reality Television ‘Sing! China’ pp. 76-86

Yuting Xie, Megat Al Imran Yasin, Syed Agil Shekh Alsagoff and Lay Hoon Ang

Using Virtual Reality and Conversational AI to Enhance High School Students’ Intentions to Pursue Computer Science: Insights from the CS RMUTT Virtual Tour pp. 87-102

Kridsanapong Lertbumroongchai, Weena Janratchakool and Vitsanu Nittayathammakul

Approaches to the Perceptions of Kazakhstani Citizens on the Effects of Fake News on Vaccine Hesitancy pp. 103-110

Shynar Shakenova, Baurzhan Omarov, Aktoty Yeltay, Aidana Kaldybekova and Yerkesh Kozhbankhan

Exploring the Differences in Information Encountering Among Young Users of Mobile Social Media in China Under Different Moods pp. 111-123

Haonan Sun and Hamedi Mohd Adnan

Impact of Social Networks on the Purchasing Decisions and Behavior of University Students: A Quantitative Study in an Emerging Context pp. 124-135

Victor Manuel Valdiviezo, Adolfo Cacho Revilla, Julio Arevalo Reategui, Rosas Carranza Guevara, Alex Javier Sanchez Pantaleon, Esteban Nolberto Panta Medina and Rosa Ysabel Ysabel Bazan Valque

Cultural Analysis of the Concepts of Moderation, Tolerance, and Social Peace in Central Texts across Arab, Western, and Chinese Cultures pp. 136-147

Mohammad Salman Alkhazaleh, Sura Qiqieh and Samer Abdelhadi

Contemporary Trends in Political Communication and Public Relations: A Global Bibliometric Analysis of Research Patterns in Political Discourse (2020-2024) pp. 148-156

Diah Fatma Sjoraida

Unleashing the Power of Persuasion: Analyzing Instagram Persuasive Strategies for Promoting Sustainable Tourism in Bahrain pp. 157-169

Naglaa Elgammal

Digital Public Communication in Image Building: A Survey of ASEAN Official Website pp. 170-183

Ilham Prisgunanto, Iswahyu Pranawukir and Teddy Rusmawan

The Impact of Digital Corporate Social Responsibility on Brand Awareness and Brand Image pp. 184-197

İbrahim Çataldaş and Mehmet Yalçınkaya

An Exploration into the Contemporary Development in the Realm of Aesthetic Education from the Perspective of New Media pp. 198-211

Marwan Walid Al-Quran and Pastora Moreno-Espinosa

TikTok and Politics: A Bibliometric Mapping of Research Trends pp. 212-224

Tonny Pangihutan Situmorang and Alwi Dahlan Ritonga

Life Course Review: A Person's Major Life Events and Media Usage History (1950-2024) pp. 225-235

Zhijun Meng and Shanyong Jiang

The Influence of Digital Culture and Digital Leadership on Innovative Work Behavior pp. 236-247

Bulent Cetinkaya and Lutfi Surucu

Developing a Phenomenon-Based Learning Model Utilizing Digital Media on the LINE OA Application pp. 248-259

Suwannee Thammaratthara, Surapon Boonlue, Sorakrich Maneewan and Kuntida Thamwipat

Critical Discourse Analysis of Media Discourse Related to the Impact of AI on Jobs: Corpus-Assisted pp. 260-271

Wajed Al Ahmad, Raeda Ammari, Murad Al Kayed and Juhaina Al- Issawi

Investigative Journalism and Uncovering Corruption in the Iraqi Government: Strategies for Development and Support pp. 272-281

Mustafa Safaa Hamdi

Discrete Emotions Shape Gender Role Attitudes: Exploring the Impact of Gender-Stereotyped Douyin Urban Romantic Short Dramas on Chinese Youth pp. 282-298

Shijun Lou, Nor Azura Adzharuddin, Sharifah Sofiah Syed Zainudin and Siti Zobidah Omar

Green Social Media Influencers’ Characteristics Affect Sustainable Clothing Purchase Intentions Among Millennials: An Extended Source Credibility Framework pp. 299-309

Tak Jie Chan, Azham Md. Jahid, Nur Sakinah Kamar, Anita Silvianita, Miew Luan Ng and Hon Tat Huam

Beyond Negativity: Exploring the Core Elements and Emerging Trends in Constructive Journalism pp. 310-324

Yinglei He and Nik Norma Nik Hasan

Brand Love in the Scroll Economy: Emotional Dimensions of Online Consumer–Brand Engagement pp. 325-341

Deepika Dhawan and Ashima Singh

Volume 13, issue 2, 2025

The Role of Memes in Shaping Political Discourse on Social Media pp. 1-10

Mohammad Awad AlAfnan

Passive/Active WeChat Use and Subjective Well-being among Chinese Parents: A Serial Mediation Model pp. 11-22

Peng Wang, Sharifah Sofiah Syed Zainudin, Nurul Ain Mohd Hasan, Shaohua Huo and Xiaoyan Wang

Towards Examining the Effects of Cultural and Contextual Factors on Ethical Signaling in Digital Public Relations (PR) pp. 23-37

Mohammed Murdhi Alshammari and Salem Sabah Matar Alshammari

The Impact of Social Media Usage on the Effectiveness of Military Recruitment: The Moderating Role of Economic Conditions pp. 38-49

Toni Toni and Haliansyah Haliansyah

Postmodern AI: A New Vision of Man's Relationship with Technology pp. 50-61

Mohammad Salman Alkhazaleh, Tamara Al Shloul, Azhar Shater, Hussein Almajali and Jihan Mousa

Language, Power, and Social Dynamics in Online Gaming: A Discourse Analysis of Toxicity and Inclusivity in Digital Spaces pp. 62-72

Mohammad Awad AlAfnan

Agenda setting of Chinese Traditional Festivals in Chinese English-language Newspaper: A Content analysis of China Daily, 2011-2023 pp. 73-84

Wensui Wang, Hamedi Mohd Adnan and Pui Yee Choong

The Role of Influencers on Young Consumer Behavior: A Systematic Review pp. 85-95

Mark Barrueta-Pinto, María Verónica Castillo-Ortiz, Jorge Miguel Chávez-Díaz, Laura Aquiño-Perales and Carmen Rosa Barrera-Avalos

The Cloud-Based Remote Learning via Digital Media Ecosystem to Enhance Learning Engagement among Undergraduate Students in Engineering Education pp. 96-111

Pranee Sroyprapai, Alisa Songsriwittaya, Nutthapat Kaewrattanapat and Vitsanu Nittayathammakul

Media Consumption of Youth in the Border Regions of Kazakhstan and Its Impact on National Identity pp. 112-122

Bogdan Petrov, Aitmukhanbet Yesdauletov, Ainur Abiltayeva and Daiana Ibrayeva

The Impact of the Technological Boom on Traditional and Social Media in Kazakhstan pp. 123-133

Nazira Kassymbekova, Elmira Tolegen, Zarina Buyenbayeva, Nabira Almanova and Nazgul Shyngyssova

Exploring the Impact of Source Credibility on Coffee Purchase Intention Through Attitude Toward UGC: A Study on Xiaohongshu pp. 134-149

Shan Li, Wan Anita Wan Abas and Aryaty Alwie

Exploring the Use of TikTok Application in Enhancing the Skill of Pronunciation: A Case on Students’ Perception pp. 150-158

Isah Cahyani, Khakim Toshimovich Buriev, Magdalena Ngongo, Zokir Mamadiyarov, La Ino, Herman Herman, Nanda Saputra and Sobirov Bobur Baxtishodovich

The Influence of Tourism Public Relations Strategies on Urban Brand Reputation via the Chinese Douyin Short Video Platform pp. 159-174

Saier Huang

Critical Discourse Analysis (CDA) of Norman Fairclough's Theory on Gojek YouTube Advertisement GoSend Version: Jadi #BestSellerGoSend Bareng Ariel Noah pp. 175-186

Sutikno Sutikno, Loso Judijanto, Ridwin Purba, Endang Fatmawati, Risnawaty Risnawaty, Dinda Widya Ningrum, Herman Herman and Nanda Saputra

Attitudes towards Refugees in Bulgaria: Mainstream and Social Media Analysis pp. 187-205

Maria Stanislavova Brestnichka, Vasil Pavlov Pavlov and Elka Nikolaeva Todorova

Factors Influencing the Purchasing Behavior via Social Media of Diasporas in Bahrain in Terms of Consumer Ethnocentrism and Acculturation pp. 206-221

Naglaa Elgammal

The Impact of Engagement Interpretation on Efforts to Foster Social Media Engagement of The Bandung City Government, Indonesia pp. 222-233

Nur Atnan and Ayub Ilfandy Imran

The Travel Trend in The Age of TikTok: How Older Chinese Tourists Choose Their Travel Destination – an Empirical Study Using the UTAUT2 Model pp. 234-249

Zhikun Wang, Syafila Kamarudin and Hani Salwah Yaakup

From Symbols to Emojis: Analyzing Visual Communication Trends on Social Media pp. 250-258

Yavuz Selim Balcıoğlu, Yelda Özkoçak, Yağmur Gümüşboğa and Erkut Altındağ

Spillover Effects of Foreign Television Broadcasts and Community Nationalism in Indonesia-Malaysia-Singapore Borderlands pp. 259-268

Azwar Azwar, Ayu Wardani, Chairunnisa Zempi, Uly Sophia and Ajeng Sagita Cahyani

Integrated Marketing Communication Practices as the Predictors on University Reputation of Malaysian Private Higher Education Institutions pp. 269-280

Tak Jie Chan, Nurul Aini Mahadi, Adamu Abbas Adamu, Miew Luan Ng and Asmaul Husna Haris Fadzilah

Tourism Communication in the Development of Mangrove Ecotourism in Coastal Areas: Experiences of Ecotourism Communication in Bengkalis District – Indonesia pp. 281-293

Noor Efni and Nik Norma Nik Hasan

Hoax and Election: The Role of Social Media and Challenges for Indonesian Government Policy pp. 294-305

Robby Firman Syah, Esty Ekawati, Siti Hanifa Azanda, Tri Rainny Syafarani, Winda Anestya Ayunda, Muhammad Yunus Zulkifli, Nurida Mauilidia Rahma and Amelia Kusumawardani

A Semiotic Analysis of Marketing Communication in Advertising Film: The Case of Riri Riza’s Work for OPPO Indonesia pp. 306-321

Ahmad Toni

Digitalization of Debus Mantra Ritual Documentary Film Using Flipbook Application: Representation of Local Wisdom-Based Literary Learning Media pp. 322-335

Ezik Firman Syah, Novi Anoegrajekti and Nuruddin Nuruddin

Is TikTok a Public Sphere for Democracy in Egypt? The Application of Habermas’s “Pseudo-Public Sphere†pp. 336-341

Nada Adel Hanafi Mahmoud Attia and Nourhan Tosson Ibrahim Ahmed

Investigating the Impact of Social Media Marketing Activities on University Brand Preference and Word of Mouth Communication pp. 342-359

Chulumanco Potelwa, Thato Phale, Aaron Koopman and Neo Ligaraba

An Analysis of Conceptual Metaphors in Donald Trump’s 2024 Victory Speech pp. 360-372

Nguyen Thi Bich Giang and Tran Xuan Hiep

The Role of Law in Protecting Minors from Stress Caused by Social Media pp. 373-385

Miluska Odely Rodriguez Saavedra, Luis Gonzalo Barrera Benavides, Iván Cuentas Galindo, Luis Miguel Campos Ascuña, Antonio Víctor Morales Gonzales, Jiang Wagner Mamani Lopez and Maria Elena Alegre Chalco

Toward an Accessible Media Technology for the Rohingya Refugees in Bangladesh pp. 386-395

Maruf Rahman, Mohammed Rashid and Mohammad Kasifur Rahman

Gender and Identity: Journalistic Perspectives on Wambui Otieno’s Struggle pp. 396-403

Ng Miew Luan, Megala Rajendran, Saranya C, Revathi P, Tak Jie Chan, Preethi N. R, Prakash A and Priyadarshini M C

Volume 13, issue 1, 2025

From Social Media to Public Health: The Role of Identity Recognition in Post-Pandemic Information Dissemination pp. 1-16

Changning Ren, Akmar Hayati Ahmad Ghazali and Syafila Kamarudin

Cultural and Behavioral Insights into European Social Media Users: Platform Preferences and Personality Types pp. 17-30

Mohammad Awad AlAfnan

External Communication of Costume Culture in Chinese Film and Television Works pp. 31-40

Chong Pan and Farideh Alizadeh

How Sexual Violence Is Portrayed through Social Media pp. 41-52

Robin Kabha, Ahmed M. Kamel, Khawlah M. AL-Tkhayneh and Samer Abdel Hadi

Visual Representation of Gender in Morocco's Earthquake Coverage in International News Channel pp. 53-71

Khaled Kh. Nser, Khawlah M. AL-Tkhayneh and Abdulkrim Ziani

Framing Pro-Palestine Protests: A Comparative Analysis of News Coverage by The Guardian and USA Today pp. 72-82

Fadi Jaber

Digital Age Challenge: University Students’ Excessive Use of TikTok pp. 83-91

Howe Eng Tang and Linmin Zhang

College Students’ Perceptions of English-medium Instruction: A Survey in a Local Chinese University pp. 92-103

Xiaoxiao Zhang and Fumao Hu

Digital Political Communication in Emerging Democracy: A Comparative Study of Indonesia, India, and Brazil pp. 104-118

Thomas Tokan Pureklolon, Arnoldus Pawe and Rudy Pramono

Perceived Usefulness as a Mediating Variable on the Relationship Between Video Quality and Audience Emotional Engagement in Social Media pp. 119-134

Tinglei Liu, Feroz De Costa and Megat Al Imran Yasing

The Communicative Act of Ostensible Lies in Academia pp. 135-153

Saleem Abdelhady and Konstantinos Pitychoutis

The Impact of Social Media Dependency on Chinese Netizens' Willingness to Forward Health Rumors: The Moderating Role of Social Media Literacy pp. 154-162

Yanli Li, Emma Mohamad and Arina Anis Azlan

Decisionmakers’ Assessment of Science Communication and Scientific Media Coverage. A Qualitative Study Focussing on Materials Science pp. 163-179

Dumitrita D. Voicu

The Influence of Negative Stereotypes in Science Fiction and Fantasy on Public Perceptions of Artificial Intelligence: A Systematic Review pp. 180-190

Duan Bo, Aini Azeqa Marof and Zeinab Zaremohzzabieh

Framing Environmental Issues in the Egyptian Press during COP27 pp. 191-205

Ahmed Farouk Radwan, Najat Fawzy Al Saied and Sheren Ali Mousa

The Impact of Instagram on Turkish University Students’ Attitudes toward Political Parties pp. 206-217

Omar Suleiman Saleh Malkawi

The Role of Self-regulation in Media Concentration in Mongolia: Based on The Network Theory pp. 218-230

Bolormaa Battsogt and Gunjidmaa Gongor

Literature Review: A Study of YouTube Utilization for Livestock and Agricultural Businesses pp. 231-240

Wenny Maya Arlena, Pudji Muljono, Sarwititi Sarwoprasodjo and Tin Herawati

Polite Disagreement: How Sellers Manage Conflict in Social Media Sales pp. 241-254

Aulia Zahra Tasyarasita, Djatmika Djatmika and Wiwik Yulianti

Cultural Policy and the Sustainable Development of 12-Episode Web Series in China: Monetization, Copyright, and Global Expansion pp. 255-268

Shangmingzhu Zhang, Hasrul Hashim and Nurzihan Binti Hassim

Moroccan Journalists During the Covid-19 Pandemic: A Comparative Analysis of Public and Private Media pp. 269-283

Anoire El Attari, Chaimae Bouchala, El Mehdi Salim and Abderrahman Tenkoul

Media Representations of Islam and Muslims in Global Contexts (2002-2022): A Systematic Literature Review pp. 284-300

Muhammad Riaz Khan, Zuhana Bt Mohamed Zin and Wan Farah Wani Wan Fakhruddin

The Imagined Audience in Social Media: A Systematic Review pp. 301-312

Jingle Sun, Akmar Hayati Ahmad Ghazali and Rahman Saiful Nujaimi Abdul

A Bibliometric Analysis of Media Convergence in the Twenty-first Century: Current Status, Hotspots, and Trends pp. 313-331

Caiwei Li, Mohd. Nor Shahizan Ali, Ammar Redza Bin Ahmad Rizal and Jingwen Xu

Investigating Factors Associated with Digital Inclusion Among Older Adults in China: A Latent Profile Analysis pp. 332-339

Le Thi Ngan, Yuqian Sheng and Weichao Chen

The Integration of Technical and Social Humanism Dimension on the Construct of Digital Media Empowerment: A Study on Generation Z pp. 340-352

Irwansyah Irwansyah and Niken Febrina Ernungtyas

The Development of Cloud-Powered Interactive Multimedia Using Digital Storytelling Techniques on the 350th Anniversary of the Mission of Siam pp. 353-365

Sarawut Mungsoongnern, Athcha Chuenboon, Nareerat Kitiarasa, Manowut Jiradilok, Saranyu Pongprasertsin, Chayarat Boonputtikorn and Vitsanu Nittayathammakul

Empowering Students’ Ability in Writing Descriptive Texts Through Point Illustration Explanation (PIE) Strategy: A Case on Teaching Strategy pp. 366-377

Semaria Eva Elita Girsang, Ezra Aurelia Putri Tumanggor, Yakob Metboki, Herra Herryani, Herman Herman, Isry Laila Syathroh, Ahmad Fitriadi and Nanda Saputra

Research on the Emotional Communication Mechanism of Digital News pp. 378-392

Xiao Li, Mastura Mahamed and Rosmiza Bidin

Research Progress on Digital Reading Behavior: A Bibliometric Study pp. 393-409

Yang Yang, Hamedi Mohd Adnan and Muhammad Naeem Javed

The Role of Technological Media, Knowledge Sharing, and Organizational Culture in Promoting Sustainable Development in the Workplace: A Structural Equation Modeling Approach pp. 410-420

R. Agoes Kamaroellah and Moh. Muhlis Anwar

The Hidden Cost of Warmth: Examining the Compensation Effect in a Cluttered Advertising Context pp. 421-428

Taemin Kim and SoYoung Lee

Post-Truth Philosophy and Truth Analysis in the Era of Disinformation and Fake News pp. 429-440

Tetyana Kondratyuk-Antonova, Taras Lytvyn, Svetlana Boyko, Mariana Halushchak and Dmytro Kostenko

Predictors of Social Media Advertisement Appeals and Consumers’ Buying Behavior of a Fast-Food Chain Company pp. 441-451

Tak Jie Chan, Mohamad Uzair Mohamad Roshdi, Yang Tian, Nor Hazlina Hashim and Hon Tat Huam

The Risks and Opportunities of Use of Social Media: Youth Perceptions pp. 452-461

Dali Osepashvili