The Sales Sat Nav for Media Consultants

Ricky McKenna ()

in Springer Books from Springer

Date: 2023
ISBN: 978-3-658-40734-6
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Chapters in this book:

Ch Chapter 1 Follow the Course of the Road—The Preparation and Research Avenue

Ricky McKenna

Ch Chapter 10 You have Reached Your Destination—Closing the Sale

Ricky McKenna

Ch Chapter 11 The Service Stage for Successful Implementation of objectives

Ricky McKenna

Ch Chapter 2 Turn Right—Conversation Starter with Pattern Interruption

Ricky McKenna

Ch Chapter 3 Follow the Course of the Road—The Needs Analysis

Ricky McKenna

Ch Chapter 4 Accelerate—Making the Appointment

Ricky McKenna

Ch Chapter 5 Diversions—Objections, Pretexts and Their Treatment

Ricky McKenna

Ch Chapter 6 No Speed Limit—Opening the Appointment with Trust Building

Ricky McKenna

Ch Chapter 7 Route Agreement—Have the Customer Confirm the Need

Ricky McKenna

Ch Chapter 8 Only a Few More Meters—The Presentation of the Offer

Ricky McKenna

Ch Chapter 9 Caution—Danger ahead—Techniques for Price Negotiation

Ricky McKenna

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DOI: 10.1007/978-3-658-40734-6

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